NorthWind Studio
Studio Founder and CEO

Hamza Ishtiaq

Founder and CEO of NorthWind Studio. A software engineer from Lahore who designs, builds and ships the studio’s products, from the first sketch to the final release.

Hamza Ishtiaq, founder and CEO of NorthWind Studio, in Lahore
  • RoleFounder and CEO
  • Based inLahore, Pakistan
  • EducationSoftware Engineering, third year
  • FocusProduct, engineering and brand

About

Hamza Ishtiaq is the founder and CEO of NorthWind Studio. He is a software engineer from Lahore, Pakistan, and is in the third year of his Software Engineering degree.

He founded NorthWind Studio with a simple aim: build software that is clear, fast and respectful of people’s time, and hold every release to that standard.

He works across the whole product, from design and full-stack development to Android and marketing, and he leads every NorthWind product from the first sketch to the final release.

Expertise. An all-rounder who can take a product the whole way.

Product design

Interfaces, design systems and prototypes, in light and dark.

Full-stack engineering

React and TypeScript on the front, Firebase and Cloudflare Workers behind it.

Android

Apps built from one codebase with the web, shipped through Google Play.

Security

Passkeys, two-step sign-in, access rules and safe payments.

Product and growth

Plans and pricing, search and AI visibility, launch planning.

Brand and motion

Logos, brand kits, launch films and social content.

How he works

  • Clarity

    If it needs explaining, it isn’t finished. We remove clutter until only the purpose is left.

  • Systems

    Fast trends rot fast. We build components and design tokens that get better with every release.

  • Direction

    Every product starts with one clear job, and we say no to what pulls away from it.

  • Care

    People’s time and their data deserve respect, from the very first release.

Work with Hamza and the studio.

Have a product in mind, a question or an idea? Get in touch.

Based in Lahore · working with teams anywhere